Thursday, July 26, 2012

London 2012 Launches Companion App for Olympics

This is a guest post by Sarah Black.

LOCOG, otherwise known as the London Organising Committee of the Olympic and Paralympic Games, have just launched the (free!) official London 2012 “Join In” application for smartphones. Described as an “essential companion to the London 2012 Games”, the Join In app allows fans and spectators to share their experience of the Games with other people via social media. It can be downloaded right now from the official London 2012 website over here, for either iOS or Android operating systems.

The app includes a great many comprehensive features to help enhance your experience of the London 2012 Olympic Games; event listings for London and across the UK; interactive maps; the latest news and photographs from events; and to top it off the app is also integrated with existing social networking apps Facebook, Twitter, and FourSquare. You can even track the route of the Olympic Torch Relay, as well as view Torchbearer details and up to date info on evening celebrations, useful as the Olympic Flame travels around the UK.

A second app to complement the Join In app is scheduled for release by LOCOG in June. This is the Official London 2012 Results app, which, as the name suggests, will provide all the latest news, schedules and results of all the events. This means that you can stay on top of the action across the UK no matter where you are at the time. Like the Join In app, the Results app will also be available for download on iOS and Android operating systems, absolutely free.

There are also several more digital tools scheduled for launch over the summer in order to support the Olympic Games. Official London 2012 mobile, online and social games are planned, as well as a competitive tweeting challenge on Twitter. There will be various accounts launched on Facebook and Twitter to do with the games, featuring up to date news and image feeds as well as apparently “some surprises”.

If you want to find more information about latest deals on mobile phones that accept apps, you can find lots of information online.

If you're looking to download the London 2012 app you can find it here.

About the Author
Sarah Black is a freelance technology writer who writes predominantly about new technology in the mobile communications sector. She uses an HTC Wildfire on the O2 network.